Operations
Logistics & courier tracking
Dispatch, fleet, route-planning and parcel-tracking systems for courier, delivery and field-service operations — with driver apps, real-time maps and proof-of-delivery built in.
Web Applications
Custom platforms, engineered for the way you actually work.
From customer portals to operational dashboards, we design, build and maintain web applications that automate the boring and amplify the human.
v2.4 · live
Operations boardQ2 sprint · Day 6
12
Active
4
Review
31
Shipped
- Driver app — proof of deliveryT-219 · In progress
- Stripe webhook retriesT-220 · In review
- Onboarding flow v2T-221 · Shipped
12+
Application types we ship
8–16 wk
Typical first release
100%
Source code you own
What we build
Pragmatic software for ambitious teams.
We start with the workflow, not the stack. Once we understand the mess we're untangling, the right architecture follows naturally.
Customer portals
Branded self-service portals that let customers track orders, manage subscriptions or submit tickets without picking up the phone.
Internal tools & dashboards
Operational tooling for ops, finance and support — with the data, controls and audit trails your team actually needs.
Integrations & automation
Stitch CRMs, ERPs, payment processors and marketing tools together with reliable, monitored integrations.
API & headless platforms
Composable APIs and headless backends that let you build new front-ends without rewriting the foundation.
Marketplaces & e-commerce
Checkout flows, vendor consoles and order management built for performance and conversion.
Workflow automation
Replace spreadsheets and shared inboxes with workflows that route, approve and report on themselves.
Sample applications
Twelve kinds of applications we ship most often.
A snapshot of the systems we get asked to build. Most projects are a mix of two or three — and yours probably will be too.
Sales & service
Customer Relationship Management (CRM)
Custom CRMs for teams whose pipeline doesn't fit Salesforce or HubSpot — multi-pipeline, role-based, with the integrations your sales and support teams actually use.
Sales & service
Sales & lead management
Lead-capture portals, quote builders and approval workflows that move deals from first enquiry to signed contract without disappearing into someone's inbox.
Productivity
Project management & collaboration
Bespoke project, programme and resourcing tools for agencies, professional-services firms and engineering teams whose work doesn't fit a generic kanban board.
Education
School & learning management
Student information systems, online enrolment, grade books, parent portals and learning-management platforms for schools, training providers and academies.
Bookings
Booking & reservation platforms
Online booking for clinics, salons, fitness studios, tours and venues — with calendar sync, deposits, reminders and waitlists handled out of the box.
Integrations
API & middleware integrations
Custom APIs and middleware that connect your CRM, ERP, accounting, e-commerce and marketing systems — monitored, retried and observable end-to-end.
Compliance
Document management portals
Secure portals for uploading, signing, reviewing and storing documents — for law firms, finance teams, professional services and anywhere paper used to live.
People
HR information systems (HRIS)
Employee records, leave, performance and onboarding workflows in one place — designed around how your HR team works rather than forcing a one-size-fits-all template.
People
Time tracking & timesheets
Time, attendance and timesheet apps for agencies, contractors and field teams — with approvals, billable-hour reports and payroll-ready exports.
People
Job portals & recruitment
Branded job boards, applicant-tracking systems and assessment platforms for recruiters, in-house talent teams and HR consultancies.
Events
Event registration & ticketing
Event microsites, ticketing flows, attendee dashboards and on-site check-in apps for conferences, training programmes and community events.
How we build
A four-phase rhythm that keeps software shipping.
Every engagement runs on the same cadence — designed to keep momentum high, surprises low and stakeholders aligned.
01
Discover
Workshops and stakeholder interviews to map the workflow, decisions and data — turned into a written plan everyone agrees on.
02
Design
User flows, wireframes and high-fidelity screens reviewed against real scenarios — not lorem ipsum or happy paths only.
03
Build
Cross-functional pods shipping in tight sprints, with weekly demos and a working environment your team can poke at any time.
04
Launch & evolve
Phased rollout, training, monitoring and a roadmap for the next quarter — so the application keeps earning its keep after launch.
Tech we use
A modern, boring stack — on purpose.
We optimize for tools that are well-documented, easy to hire for and a delight to maintain. Cutting-edge where it matters; battle-tested everywhere else.
Frontend
- Next.js
- React
- TypeScript
- Tailwind CSS
Backend
- Node.js
- Python
- Go
- GraphQL
Data
- PostgreSQL
- MongoDB
- Redis
- BigQuery
Cloud
- AWS
- Azure
- GCP
- Vercel
Integrations
- Stripe
- Xero
- HubSpot
- Salesforce
- NetSuite
FAQs
Common questions from teams thinking about a custom build.
If you're still unsure whether a custom application is right for you, these are the questions we hear most often.
What's the difference between a web application and a website?
A website mostly tells. A web application does. Marketing sites and content portals are websites; CRMs, booking systems, dashboards and customer portals are web applications. The line is fuzzy, and many projects blend the two — a marketing site with a customer-portal logged-in area, for example.
Who needs a custom web application?
Most teams should try to fit their workflow inside an off-the-shelf SaaS first. We build custom when the SaaS doesn't fit, when integrations are turning into a tax, when sensitive data has to stay in-house, or when a clever piece of internal tooling would create real competitive advantage.
How long does a typical project take?
A focused first release usually ships in 8–16 weeks. Larger platforms with multiple roles, integrations or compliance requirements typically run 4–9 months across phased releases. We design every roadmap so something useful is in your hands by week 8 — even on long engagements.
How much does a web application cost?
Most engagements fall between USD 30,000 and USD 250,000 for a first release, depending on scope and integrations. We're happy to scope a fixed-fee discovery sprint first so you can budget the build with real numbers — not a guess.
Who owns the code you build?
You do. We deliver source code, infrastructure-as-code, architecture documentation and admin credentials. You're free to take the system to another partner — or in-house — at any time.
What happens after launch?
We offer support and evolution retainers covering patching, monitoring, incident response and a steady cadence of new features. You can also take everything in-house — we'll write the handover so it sticks.
How we engage
Three ways to start working together.
From 2 weeks
Discovery sprint
Two-week deep-dive that ends with a clickable prototype, technical plan and fixed-price quote.
Talk to a consultantFrom 8 weeksMost popular
Build engagement
Cross-functional pod that designs and ships your application in iterative milestones.
Talk to a consultantMonthly retainer
Embedded squad
Senior engineers and designers embedded with your team for as long as you need the firepower.
Talk to a consultantLet's build something wonderful
Ready to turn your next idea into measurable growth?
Tell us about your goals and our consultants will sketch out a roadmap — no obligation, no fluff.